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Channel: Melissa Forziat, Author at Melissa Forziat
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SEO and PPC Tips to Enhance Online Presence for Business

Enjoy this week’s guest post from Maryn Mcdonnell to find out how to enhance your online presence for your business! Building an online presence is a key strategy that brings you closer to your...

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The Magical Power of Focus

Enjoy this week’s guest post from Susan Bock and learn about the magical power of focus.   I’m a huge Star Wars fan for many reasons – one of which is that there are some real gems of Jedi wisdom that...

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Brand Consistency vs. Pivoting During the COVID-19 Pandemic

This last month I have been thinking a lot about what it means to market a business – or even to offer what your business traditionally offers – during this time of change as we cope with the economic...

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The Fastest Way to Keep Your Communication Healthy

Enjoy this week’s guest post from Marriage and Family Therapist, Michelle Farris, to learn how to keep communication healthy and effective.    When communication is healthy, everything else gets...

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The 5 Productivity Roadblocks to Remove From Your Home Office

Enjoy this week’s guest post from Julia Briggs for solutions to 5 productivity roadblocks  you may be facing if you work from home. Working from home can be a great opportunity to not only have a more...

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Strength in Numbers – Partnership Marketing

What do you do when you are watching your budget but know you need to market your business?  When spending money on advertising feels out of reach?  My answer to this is simple, and it applies to...

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How to Use Styled Stock Imagery

Enjoy this week’s guest post from Maria Grace on How to Use Styled Stock Imagery authentically. Sometimes stock images get a bad rap, and stock images from 15 years ago probably deserved it. They were...

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3 Ways to Leverage Podcasting For Small Business Owners

Enjoy this special guest blog by Luis Diaz from Podcast Domination.   This is the 1st video in a 3 part video tutorial on all things podcast. The goal of this video series is to help you find smart...

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Going Big While Staying Home

I am a big believer in using times of challenge or change as fuel to find creative solutions.  In a way, that has been a theme across my whole life.  So, as the situation with COVID-19 has evolved, I...

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3 Ways to Leverage Podcasting For Small Business Owners – Part Two

Luis Diaz from Podcast Domination is back with the second video of his 3 part tutorial on all things podcast. The goal of this video series is to help you find smart ways to leverage podcasting to grow...

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3 Ways to Leverage Podcasting for Small Business Owners – Part Three

Luis Diaz from Podcast Domination is back with the final video of his 3 part tutorial on all things podcast. The goal of this video series is to help you find smart ways to leverage podcasting to grow...

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Customer Service Is the Little Details

Customer service isn’t just about protocol and systems.  It’s about the little details of nurturing relationships. I truly believe that one of the great advantages that small businesses have is the...

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Is it Tuesday Again? 2 Power Moves to Getting Life Back on Track When the...

Check out this week’s guest blog post from Ilyse Craft for advice on how to get back on track when the world turns upside down! We’ve all heard expressions like, “You’re not alone”, “I’ve felt the same...

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10 Cybersecurity Tips when Working from Home

Check out this week’s guest blog post from Nicol Pasuit of TechStak for 10 Cybersecurity tips when working from home! While remote work has been steadily increasing over the past years, entire...

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Supporting Black-Owned Businesses

Traditionally, my Marketing Tip of the Week is about providing a nugget of education to small businesses regarding marketing, sales, negotiation, or something that relates to small businesses on a...

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5 Ways to Maintain Your Small Business Website’s Efficiency

Check out this week’s guest blog post from Lynn Sperry on 5 Ways to Maintain Your Small Business Website’s Efficiency! Having a website is vital to any business. Not only does a website make your...

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Plan.  Don’t Panic – Your Roadmap in the Unknown

Enjoy this week’s guest post from Julia Aquino on How to Plan and not Panic, especially in unprecedented situations. What would happen if I asked you to drive to Cedar Falls, Iowa, to pick up your...

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Marketing Your Community from the Inside

Small businesses usually benefit when they find creative ways to do their marketing.  As much as the marketing conversation tends to revolve around finding new leads or encouraging repeat sales, there...

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How to Have a Booked Out Service-Based Business

Enjoy this week’s guest post from Aubree Malick on how to have a booked out service-based business! Want to know exactly what I did in order to build my successful service-based business that allowed...

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The Importance of Professional Product Photography

Enjoy this week’s guest post from Ella Sophie, professional photographer, on the importance of professional product photography! As a commercial photographer with 10+ years under my belt, I can tell...

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